Fizzing Ahead of the Curve: Berocca finally getting noticed

Twenty-one years ago, as I was heading off on a transatlantic trip, my wife handed me a metal tube of fizzy tablets and said "Take these with you." Ever since then I have carried these tablets--called Berocca--with me on most of my travels across time zones. Take one Berocca tablet, drop it into a glass of water, and you can:

  • replenish your vitamins,
  • settle your stomach,
  • turn nasty hotel water into a reasonably tasty fizzy drink.
But I have always been mystified as to why you can't buy Berocca in America (I buy mine when I visit family in England or order over the web from New Zealand). Finally, the New York Times is taking notice. Hopefully, the fact that some people take Berocca for a hangover will not dissuade Bayer from selling them in the land of the Puritans.

3 comments:

Sheri said...
This post has been removed by the author.
Anonymous said...

I sell Berocca on ebay. Best prices you'll find anywhere!

Anonymous said...

I recently bought Berocca on ebay at a really great price! I ordered it at night and seller shipped the next day! BTW it works!